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HD DVD Goes On The Offensive
The HD DVD
Promotional Group has lined up more than 70 new offerings, ranging from movies
to live concerts, and including the long-awaited The Complete Matrix Trilogy. 
With the PS3 now available in Europe, with its in-built Blu-ray players,
the HD DVD camp is making much of its lower cost dedicated players and some new
price reductions – at least in the US – on Toshiba players.
Ken Graffeo, executive vice president, HD strategic marketing, Universal Studios Home Entertainment, commented:
“Our consumer base continues to buy
movies at rates that outpace DVD in its early years, which shows the
willingness of consumers to make the transition to high definition.”
It’s early days yet in this HD battle but it will be interesting to see
what kind of difference the arrival of the PS3 will have on Blu-ray movie
sales.
See the full HD DVD line-up here.
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